Medium has long been considered a leader in community-driven content management systems (CMS). Bloggers and publishers first flocked to the platform for its community-focus and minimal-design approach and now businesses have followed suit with the hope that they can leverage the blogger community to grow their brand exposure. Unfortunately, using this platform to fulfill your blogging needs has certain drawbacks in the form of SEO and terms of service that don't make the platform as appealing as businesses would think. One of the biggest drawbacks of using Medium for business purposes is its lack of support for link building SEO
Connor Phillips is a Senior Marketing Analyst located in New York City. He enjoys digging into data and making data-driven marketing decisions. In his spare time he bartends, works on coding and loves to run.